Marketing, Research and Segmentation
Marketing, Research and Segmentation An introduction to the basics of market research and segmentation, two instruments widely used in the modern business world. It also reveals the main approaches…
od 88 €
Specifikacia Marketing, Research and Segmentation
Marketing, Research and Segmentation
An introduction to the basics of market research and segmentation, two instruments widely used in the modern business world. It also reveals the main approaches used by businesses when segmenting their markets to identify their main target markets. The programme provides a clear explanation of the main methods of research available to business, quantitative and qualitative, as well as highlighting the importance of sampling techniques and effective questionnaire design.
Marketing, Research and Segmentation patrí medzi produkty, ktoré ponúkajú vyvážený pomer kvality a ceny. V hornej časti stránky nájdeš hlavný prehľad, nižšie podrobné vlastnosti a technické parametre.
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